Velomarathon: Move the city

Velomarathon: Move the city 
Creative News & Cannes Lions 2013. Subscribe for more videos!

This annual event is popular not only among professional bicyclist. Every year around 10 000 people take part in the event and promote a best way to commute around the city -- bicycle. From kids to pros -- everyone keeps the city moving at least for one day.

Advertising Agency: AD McCann Vilnius, Lithuania
Creative Director: Mantas Velykis
Art Director: Asta Ostrovskaja
Copywriters: Asta Miliunaite, Mantas Velykis
Illustrator: Ruta Kiskyte
Production house: TAPE
Published: July 2013

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